VSEM EN > Studies at VŠEM > Study Programmes > Bachelor (Bc./BBA) > Communication and Human Resources

Communication and Human Resources

Bachelor study programme Communication and Human Resources (full-time/part-time) with field specializations (Communication and Society, Human Resources Management, Psychology and Sociology, Management Communication).

Introduction to Studies/Seminar Paper Workshop
Study and Presentation Skills
Computer Skills
Bachelor Seminar
Business Management Systems
Logic and Logical Thinking
Economic Thinking and Society
Politology and International Relations
Managerial Economics
Data Analysis in Economics
Ethics and Social Responsibility
Commercial Law
Business Economics I
Management I
Communication and Communication Skills
Organisational Culture
Human Resources Development
Human Resources Management
Legal Environment and Society
Innovations and Entrepreneurship
Managerial Skills
Human Resources Management II


The specialization block consists of 5 compulsory elective subjects corresponding to the field specialization. Students choose 1 specialization block during their study.

  • Mass and Media Communication
  • Public Relations
  • Advertising and Marketing Communication
  • Human Resources Marketing
  • Sociology
  • Sociology of Management
  • Sociology
  • Leadership
  • Negotiation and Conflict Solving
  • Human Resources Marketing
  • Sociology of Management
  • Psychology in Human Resource Management
  • Sociology
  • Negotiation and Conflict Solving
  • Motivation within the Working Negotiations
  • Negotiation and Conflict Solving
  • Human Resources Marketing
  • Sociology of Management
  • Intercultural Communication
  • Leadership

Optional subjects

Selected specialization blocks contain individually optional subjects which may be attended according to a student's study preferences.

  • Managing Team Work
  • Efficient Recruitment and Selection of Employees
  • Communication Skills and Rhetorics
  • Crisis Communication
  • Social Pathology
  • Psychology in Human Resource Management
  • Presentation Skills
  • Crisis Management
  • Change Management
  • European Integration
  • Reputation Management
  • Systemic Thinking in Managerial Practice
  • Practical Company Management
  • Leadership