Structure of Studies (CHR)
Bachelor degree study programme Communication and Human Resources (full-time P1/part-time form K1) contains 15 modules structured into six groups (AM - administrative module, ZM - Basic modules, MOZ - modules of sectoral basis, MOS - modules of specialization, SB - Seminar block, FM - Final module).
- Basic modules (ZM) and Modules of sectoral basis (MOZ) obligatory optional study modules.
- Modules of specialization (MOS)* one obligatory optional module of student´s choice.
- Seminar block I - III (SB)** includes writing of two seminar papers for the entire lenght study.
- Practical application (PA) part of the seminar block (compulsory optional for part-time students).
- Assessment of study: completion of the study subject (ZK - exam, ZP - credit), completion of block seminar (SP - seminar work).
Basic Modules (ZM)
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| YEAR | STUDY | EXAMS/ SEMINAR PAPERS/ CREDITS/FINAL EXAMS |
|---|---|---|
| I. - II. | Administrative module (AM) | Introduction to Studies /CR Administration of Studies /CR Presentation and communication skills / CR |
| Managerial Economy (BM) | Microeconomics /EX Macroeconomics /EX Economic Policy /EX |
|
| Business Economics (BM) | Business Economics I /EX Business Economics II /EX History of Business /EX |
|
| Management (BM) | Introduction to Management /EX Change Management /EX Strategy and Strategic Analysis /EX |
|
| Law and Entrepreneurship (BM) | Introduction to Law /EX Commercial Law /EX Business Ethics /EX |
|
| Business Information Systems (BM) | Business Informatics /EX Applicaton of Business Informatics /EX Managerial Controlling /EX |
|
| Seminar Block I (SB)** (1 obligatory optional SP and PA) |
Managerial Economics /SP Business Economics /SP Management /SP Practical Applications /CR |
|
| SFE Economics (1 mandatory written final exam) |
Microeconomics Macroeconomics Economic Policy |
Modules of sectoral basis (MOZ)
| YEAR | STUDY | EXAMS/ SEMINAR PAPERS/ CREDITS/FINAL EXAMS |
|---|---|---|
| II. - III. | Psychology and Sociology (MOZ) | Psychology /EX Communication Skills /EX Sociology of Management /EX |
| Marketing (MOZ) | Introduction to Marketing /EX Consumption Behaviour and Market Segmentation /EX Marketing Mixture /EX |
|
| Staffing and Human Resources (MOZ) | Staffing /EX Human Resources Management /EX Personnel Management /EX |
|
| Staffing and Human Resources II (MOZ) | Human Resources Development /EX Managerial Skills /EX Company Culture /EX |
|
| Seminar Block II (SB)** (1 obligatory optional SP and PA) |
Marketing /SP Staffing and Human Resources /SP Psychology and Sociology /SP Staffing and Human Resources II/SP Practical Applications /CR |
|
| SFE Business Economics and Management (1 mandatory written final exam) |
Business Economics I-II Change Management Strategy and Strategic Analysis |
Modules of specialization (MOS)*
| YEAR | Study Module | Study Subject / Method of Completion |
|---|---|---|
| II.-III. |
Communication and Media (MOS)* | Mass Communication /EX Media Communicationi /EX Marketing Communication /EX |
| Project Management (MOS)* |
Project Management I /EX Project Management II /EX Managerial Decision Making/EX |
|
| Quality Management (MOS)* | Production and Operational Management /EX Quality Management /EX Methods and Techniques of Quality Management /EX |
|
| Marketing II (MOS)* | Marketing Research /EX Strategic Marketing /EX International Marketing /EX |
|
| Advertisement and Public Relations (MOS)* | Media and Advertising Environment /EX Public Relations /EX Advertising Strategy and Planning /EX |
|
| Sport Marketing (MOS)* | Advertisement and Sponsorship in Sports /EX Marketing of Sport Services and Events /EX Public Relations for Sport Organosations /EX |
|
| Business Management (MOS)* | Business Management /EX Financial and legal aspects of business transactions /EX Business Skills /EX |
|
| Law and Entrepreneurship II (MOS)* | Law of Contract (civil-law obligations) /EX Law of Contract (business-law obligations) /EX Common Plea /EX |
|
| Public Administration and EU (MOS)* | Public Administration Management /EX European Union /EX Public Finance /EX |
|
| Sports Management (MOS)* | Sport in the Context of Society /EX Law in Sports /EX Sports Management /EX |
|
| Social Work Management (MOS)* | Social Pedagogy/EX Community work /EX Social Work Management/EX |
|
| Seminar Block III** (PA) |
Practical Applications /CR | |
| SFE Field Basis*** (1 obligatory written final exam) |
Consumption Behaviour and Market Segmentation Marketing Mixture Human Resources Management Personnel Management |
|
| Foreign Language (1 obligatory written final exam) |
English Language A1 /EX German Language N1 /EX |
|
| Final Module (FM) | Bachelor's Seminar /CR Examination Seminar /CR Bachelor's Work /BW Comprehensive Oral State Final Exam |
